Experience: 4+ years
Job Type: Full-time (Contractual / Freelancing)
Location: Remote
Required Skills: Google Analytics, Web Analytics, Digital Marketing Analytics, Reporting & Data Analysis
Job Summary:
We are engaging Google Analytics Specialists to support a project focused on completing and documenting real-world workflows within Google Analytics. In this role, you'll use your hands-on Google Analytics experience to complete realistic analytics workflows and contribute high-quality data interaction that supports the development of next-generation AI systems.
Scope of Work:
- Complete assigned workflows and tasks within Google Analytics using your practical analytics experience.
- Navigate Google Analytics features related to reports, traffic, users, events, conversions, and engagement metrics.
- Complete common workflows involving data analysis, reporting, audience insights, traffic analysis, and performance measurement.
- Create and review reports and explore analytics data based on provided workflow instructions.
- Record your screen while completing assigned workflows and clearly demonstrate the steps taken.
- Create realistic prompts and detailed rubrics based on completed workflows.
- Document workflow steps and clearly explain the Google Analytics tools, features, and actions used.
- Review task outputs for accuracy and alignment with project guidelines.
- Follow project instructions and quality standards while working independently in a remote environment.
Preferred Qualifications:
- Strong hands-on experience using Google Analytics, preferably GA4, in a professional or project-based environment.
- Prior Human Data experience, such as data annotation, labeling, RLHF, AI response evaluation, model evaluation, or similar work.
- Current access to Google Analytics and ability to use the platform independently.
- Comfortable recording and sharing your screen while completing Google Analytics workflows.
- Experience with web analytics, reporting, traffic analysis, events, conversions, or digital marketing analytics.
- Familiarity with digital marketing metrics and performance reporting is a plus.
Strong attention to detail and ability to clearly explain analytics workflows.